Federal Contractor Profile
The Nielsen Company (US), LLC
Federal contracting record: $6.2M obligated across 22 awards from 4 agencies, FY 2016–2026.
Company Profile
UEI (Unique Entity Identifier)
KW6KXKLLRP33
CAGE Code
1XND8
Parent Organization
Nielsen Company (US) LLC The
Address
85 BROAD ST, NEW YORK, NY, 100042434
First Federal Award
Oct 1, 2015
Most Recent Award
Oct 1, 2025
Federal Sales Analytics
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Hover any bar for YoY change + award count. Current fiscal year shown at reduced opacity (partial year).
Top Federal Agencies
- $3.1M
Department of Defense
12 awards · 49.2% of total
- $2.4M
Department of Health and Human Services
4 awards · 39.3% of total
- $647K
Federal Communications Commission
5 awards · 10.4% of total
- $62K
Government Accountability Office
1 awards · 1.0% of total
Top NAICS Activity
- $4.5M
541910
MARKETING RESEARCH AND PUBLIC OPINION POLLING
12 awards
- $1.4M
512120
MOTION PICTURE AND VIDEO DISTRIBUTION
5 awards
- $223K
541890
OTHER SERVICES RELATED TO ADVERTISING
1 awards
- $62K
541990
ALL OTHER PROFESSIONAL, SCIENTIFIC, AND TECHNICAL SERVICES
1 awards
- $28K
519130
INTERNET PUBLISHING AND BROADCASTING AND WEB SEARCH PORTALS
1 awards
- $0
515210
CABLE AND OTHER SUBSCRIPTION PROGRAMMING
1 awards
- $0
541511
CUSTOM COMPUTER PROGRAMMING SERVICES
1 awards
Recent Federal Awards
| Date | Agency | NAICS | Description | Amount |
|---|---|---|---|---|
| Sep 29, 2025 | Federal Communications CommissionFCC | 541910 | SUBSCRIPTION FOR NIELSEN LOCAL TV VIEW AND LOCAL TV RATINGS | $91K |
| Sep 29, 2025 | Department of DefenseHQ DEFENSE MEDIA ACTIVITY | 541910 | NIELSEN MEDIA RESEARCH DATA | $107K |
| Jan 14, 2025 | Department of DefenseHQ DEFENSE MEDIA ACTIVITY | 512120 | METADATA SUPPORT | $173K |
| Jul 16, 2024 | Department of DefenseHQ DEFENSE MEDIA ACTIVITY | 512120 | PROGRAMMING TREASURY ACCOUNT SYMBOL 97 0100 000 | $102K |
| Jun 26, 2024 | Federal Communications CommissionFCC | 541910 | NIELSEN LOCAL TELEVISION VIEW SUBSCRIPTION AND LOCAL TV RATINGS | $87K |
| Feb 14, 2024 | Department of Health and Human ServicesCDC OFFICE OF ACQUISITION SERVICES | 541910 | NIELSEN TV RATINGS DATE | $167K |
| Jan 5, 2024 | Department of DefenseHQ DEFENSE MEDIA ACTIVITY | 512120 | METADATA SUPPORT | $168K |
| Aug 4, 2023 | Department of DefenseHQ DEFENSE MEDIA ACTIVITY | 512120 | PROGRAMMING TREASURY ACCOUNT SYMBOL 97 0100 000 | $100K |
| Jun 27, 2023 | Department of DefenseHQ DEFENSE MEDIA ACTIVITY | 512120 | GRACENOTE (NIELSEN MEDIA) - ASSET ID MAP | $105K |
| Jun 9, 2023 | Federal Communications CommissionFCC | 541910 | NIELSEN LOCAL TELEVISION VIEW SUBSCRIPTION AND LOCAL TV RATINGS | $83K |
| Feb 28, 2023 | Department of Health and Human ServicesCDC OFFICE OF ACQUISITION SERVICES | 541910 | NIELSEN TV RATINGS DATE | $167K |
| Jan 23, 2023 | Department of DefenseHQ DEFENSE MEDIA ACTIVITY | 512120 | ASSET ID MAPPING TV | $96K |
| Jan 18, 2023 | Department of DefenseHQ DEFENSE MEDIA ACTIVITY | 512120 | ASSET ID MAPPING TV | $149K |
| Jul 7, 2022 | Federal Communications CommissionFCC | 541910 | NIELSEN LOCAL TELEVISION VIEW SUBSCRIPTION AND LOCAL TV RATINGS | $79K |
| Jun 30, 2022 | Department of DefenseHQ DEFENSE MEDIA ACTIVITY | 512120 | PROGRAMMING TREASURY ACCOUNT SYMBOL 97 0100 000 | $98K |
| May 11, 2022 | Department of DefenseHQ DEFENSE MEDIA ACTIVITY | 512120 | GRACENOTE (NIELSEN MEDIA) - ASSET ID MAP | $153K |
| Mar 22, 2022 | Department of Health and Human ServicesCDC OFFICE OF ACQUISITION SERVICES | 541910 | NIELSEN TV RATINGS DATE | $167K |
| Feb 23, 2022 | Department of DefenseHQ DEFENSE MEDIA ACTIVITY | 512120 | GRACENOTE (NIELSEN MEDIA) - ASSET ID MAP | $10K |
| Jan 17, 2022 | Department of DefenseHQ DEFENSE MEDIA ACTIVITY | 512120 | GRACENOTE (NIELSEN MEDIA) - ASSET ID MAP | $21K |
| Sep 23, 2021 | Department of DefenseW6QM MICC-FT KNOX | 541910 | NATIONAL TV MONITORING | $214K |
| Sep 13, 2021 | Department of Health and Human ServicesCDC OFFICE OF ACQUISITION SERVICES | 541910 | LICENSE AGREEMENT | $273K |
| Jul 21, 2021 | Department of DefenseHQ DEFENSE MEDIA ACTIVITY | 512120 | PROGRAMMING TREASURY ACCOUNT SYMBOL 97 0100 000 | $96K |
| Jul 3, 2021 | Federal Communications CommissionFCC | 541910 | NIELSEN LOCAL TELEVISION VIEW SUBSCRIPTION AND LOCAL TV RATINGS | $75K |
| Mar 4, 2021 | Department of Health and Human ServicesCDC OFFICE OF ACQUISITION SERVICES | 541910 | NIELSEN TV RATINGS DATE | $167K |
| Nov 17, 2020 | Federal Communications CommissionFCC | 541910 | NIELSEN LOCAL TELEVISION VIEW SUBSCRIPTION AND LOCAL TV RATINGS | $72K |
Related Contractors
Other companies active in NAICS 541910 — MARKETING RESEARCH AND PUBLIC OPINION POLLING.
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