NAICS 541613: Marketing Consulting Services — Federal Contracts

What NAICS 541613 covers

The North American Industry Classification System (NAICS) is the standard the federal government uses to classify the industry of every contractor and every procurement. NAICS 541613 identifies businesses primarily engaged in marketing consulting services. When a contracting officer publishes a solicitation on SAM.gov, they tag it with the NAICS code that best matches the work — which is why getting your NAICS portfolio right inside SAM is the single most important step for showing up in agency searches.

Who buys NAICS 541613?

The federal agencies awarding the most contract value to vendors in this NAICS, based on 6 contractors tracked in the Mindy contractor database:

1. 1Centers For Medicare And Medicaid Services
2. 2Defense Logistics Agency
3. 3Centers For Disease Control And Prevention
4. 4Administration For Children And Families
5. 5Defense Health Agency (DHA)

Source: aggregated from the Mindy contractor database (prime contractor disclosures via SBA + agency directories).

Top contractors in NAICS 541613

The largest prime contractors associated with NAICS 541613, ranked by total reported federal contract value. These are your most likely incumbents — and your most likely teaming partners on recompetes:

1. 1
   General Dynamics Information Technology INC.

   $5.3B total reported value
2. 2
   Accenture Federal Services LLC

   $3.9B total reported value
3. 3
   Family Health International

   $642.2M total reported value
4. 4
   Altarum Institute

   $3.8M total reported value
5. 5
   Rock Creek Publishing Group INC.

   $1.0M total reported value
6. 6
   Iq Solutions INC.

   $915K total reported value

Values reflect each contractor's aggregate reported federal contract value (across all of their NAICS codes, not just 541613). Use as a ranking signal, not as a per-NAICS award total.